Every year, we intend to review all new diaper brands to find out which is the best one. So far this year, we have reviewed Pampers Pure, Kudos, Honest Company, Coterie, Dyper, and Freestyle.
We tested each of these diaper brands with real, pooping kids. We soaked ’em, we soiled ’em, we asked our kids to sleep in them. The winner was a brand new entrant into the diaper space who seemed miles ahead of the competition in the factors that matter most:
The Winner is Freestyle — Best Diaper of 2022
Why We Made Our Choice
#1 – Absorbency
Freestyle diapers take whatever your kid can throw at them. And they take, and they take, and they take. The absorbency on these is off the charts, so good that our 18-month old actually started sleeping more. There’s no better review of a diaper in this parent’s eyes than “this diaper got me some extra sleep.” Knocked it out of the park in this category.
We lab test all of the diapers we test with SGS, the undisputed leader in testing for diaper performance. See below for how Freestyle compared — they were the clear leader in absorption capacity, meaning all-night wetness protection and no leaks!
#2 – Softness
Everyone wants a soft diaper these days, and by and large the new entrants we tested were very soft. But there’s something exceptionally luxurious and silky about the liner on Freestyle diapers. We almost wanted to wear them ourselves…so word to the team at Freestyle, if you’re ever thinking of adult underwear, we want in!
#3 – Eco-friendliness
Most parents agree that this is important, but arguably not as important as the other two. It’s somewhat disappointing until you realize that what good is a more eco-friendly option if it just doesn’t work?!
Fortunately, Freestyle makes you feel good about using them. The diapers are made with bamboo pulp, not wood pulp, so that alone saves trees and is more regenerative. And we’ve heard bad things about bamboo, so we asked the Freestyle team if using bamboo might end up being worse for the water supply. Their response: “our supplier does not use carbon disulfide to process the bamboo pulp, and they recycle their waste water.” That sounds pretty good to us.
Oh, and they’re certified as Net Zero Plastic Waste, so you actually remove plastic from the planet when you buy these. Talk about feel good!
#4 – Brand
This is the cherry on top, but this team really nailed creating a community and a brand ethos that feels welcoming, non-judgmental, and modern.
Conclusion:
If Freestyle is the future of diapering, sign us up! We love what they’re doing.
Use Code BESTDIAPER2022 to get 15% off Freestyle Diapers now!
